Wyclef Jean, a Haitian-American rapper, singer, songwriter and actor, speaks on the Advertising Week stage in New York to discuss this jingle he wrote for black owned businesses during the pandemic, and why it was important to him as a ...See moreWyclef Jean, a Haitian-American rapper, singer, songwriter and actor, speaks on the Advertising Week stage in New York to discuss this jingle he wrote for black owned businesses during the pandemic, and why it was important to him as a Haitian immigrant. In 2020, he wrote this jingle for the #BlackOwnedFriday campaign to promote and support shopping black-owned businesses for Black Friday during the holiday season. This campaign won a Webby Award, and has been nominated for many others. Written by
Advertising Week
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