Interesting setting - check. Great chemistry between lead actors - check. Solid supporting cast - check. Story moving along briskly - check. Great cinematography - check.
This promises to be just the right kind of slickly done action-soap-opera, a world with modern-day-Wild-West intrigue. This show reminds me of Hell On Wheels, despite the obvious anachronism of being set in modern times.
It is filmed well, the couple who are the main protagonists have genuine chemistry. They don't seem like "actors", "acting to be a couple" - at all.
The characters have believable motivations, and the show has heart.
Heart is something that's been present in many shows of the 90s and earlier, regardless of their objective quality, but in the cynical age of today it has been lost. "Breaking Bad", for example, a great show otherwise, didn't have heart. Many shows of today find it safer to stick to cynicism and negative humor.
"Blood & Oil" is refreshingly earnest - it doesn't twist itself into a pretzel to manipulate the viewer. As result, its emotion is simple and therefore relatable. When you feel for someone in this show, you feel it with them.
Whoever's in charge of this show, has a clarity of vision. Let them never lose it.