Two Narratives
23 April 2008
In the early 90's the CIA changed its charter from monitoring the Soviets to looking at all serious threats to the nation. Out of this came Project Medea, focused on climate change. Using classified intelligence — much of it still classified — this large project concluded absolutely that global warming was occurring and that it was an immanent threat to the nation. This was reported in public by the Director in 1996.

When Bush came to power, the project was dismantled by Cheney who as Secretary of Defense fought the establishment of Medea. The results were buried and denied and Bush went on record saying that climate change was a hoax. (Both he and McCain now admit that climate change is occurring but that we need to "be deliberate" and "cost effective" in responding. You know what that means.)

Some of the material from Medea is used in this movie: the Arctic Ice Cap thickness survey, but if Gore (who was briefed at the time) could have used that larger material, his case would have been even stronger. It is strong enough, despite a few unnecessarily dramatic photographic effects that bend the context here and there. That classified science might not have made for a cinematic presentation because much of it deals with extinction-scale pandemics.

The presentation program used here is KeyNote, Apple's competitor to Microsoft's PowerPoint. Its worth noting that it is a very snazzy product. Apparently much of the design from that period came from the wishes of Gore for this project and the demands of Steve Jobs for his own keynote speeches. Its a great story by itself.

In terms of narrative construction, there are two stories here. One is the story of the collapse of the Earth's weather system. Frankly, I think he could have done a better job on this. The science is complex but overwhelming. But it does not lend itself well to pictures or simple predictions.

To make this palatable, you need a wrapper story, a framing narrative. What's refreshing about this is that the usual choice wasn't made: to focus on the "conspiracy" of climate change deniers, a couple of outlier scientists and a passel of industry groups and ideologue political organizations. Instead, they chose to wrap the slideshow with a story of redemptive idealism about the presenter. I think it works, but it carries baggage.

About two fifths of the electorate voted against this guy, and many of those did because they preferred a different myth, a different story. That's a pretty heavy burden to overcome if what you want to do is lubricate the essential message. I had only a little trouble with it because I know how truly earnest he is. But earnestness and dedication isn't science, and facts, truth is supposed to be the issue at core.

You cannot be successful in advertising that with personal voyages and memories.

But so far as the slide show. Its definitely worth watching.

Ted's Evaluation -- 3 of 3: Worth watching.
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