In an exclusive interview with Variety, Ronald Day, Telemundo’s president of entertainment & content strategy, drilled down on what has made action-packed series “Lord of the Skies” (“El Señor de los cielos”), the company’s longest-running Super Series franchise and a bonafide hit.
With Season 9 set to premiere Feb. 13, “Lord of the Skies” has earned its street cred across a spectrum of young adults, split evenly among males and females. Per Nielsen, its eighth season “ranked as the #1 drama series in primetime, regardless of language, 6 out of 9 nights since its premiere, among adults 18-49, and on 8 out of 9 nights among adults 18-34.”
Season 9’s trailer, loaded with explosive scenes and showcasing the first time the series shot in Mexico’s Chinatown, clocked more than a million hits in 24 hours, he noted.
Drug lord Aurelio Casillas, played by Mexico’s Rafael Amaya, is “relatable,” observed Day. Despite his ruthless nature, “he...
With Season 9 set to premiere Feb. 13, “Lord of the Skies” has earned its street cred across a spectrum of young adults, split evenly among males and females. Per Nielsen, its eighth season “ranked as the #1 drama series in primetime, regardless of language, 6 out of 9 nights since its premiere, among adults 18-49, and on 8 out of 9 nights among adults 18-34.”
Season 9’s trailer, loaded with explosive scenes and showcasing the first time the series shot in Mexico’s Chinatown, clocked more than a million hits in 24 hours, he noted.
Drug lord Aurelio Casillas, played by Mexico’s Rafael Amaya, is “relatable,” observed Day. Despite his ruthless nature, “he...
- 1/23/2024
- by Anna Marie de la Fuente
- Variety Film + TV
Telemundo has unveiled its latest slate of 900 hours of original content including a new drug lord drama starring Majida Issa and Mark Tacher.
NBCUniversal’s Hispanic network is launching a slew of new shows and renewals, including an update on its adaptation of gameshow The Wall, ahead of NBCU’s Upfront presentation on Monday.
This marks its first slate since the departure of president Luis Silberwasser.
Operación Pacífico is the broadcaster’s latest Super Series, a slate of action-orientated telenovelas that have reinvented the genre with shorter runs. The show is inspired by the true story of federal agent Amalia Ortega.
Elsewhere, it has renewed El Señor de los Cielos for a seventh season and is launching limited series No Te Puedes Esconder. In reality, it is “recharging” shows including The Voice (La Voz) and Exatlon as well as premiering The Wall.
“Hispanics are no longer just a demographic story.
NBCUniversal’s Hispanic network is launching a slew of new shows and renewals, including an update on its adaptation of gameshow The Wall, ahead of NBCU’s Upfront presentation on Monday.
This marks its first slate since the departure of president Luis Silberwasser.
Operación Pacífico is the broadcaster’s latest Super Series, a slate of action-orientated telenovelas that have reinvented the genre with shorter runs. The show is inspired by the true story of federal agent Amalia Ortega.
Elsewhere, it has renewed El Señor de los Cielos for a seventh season and is launching limited series No Te Puedes Esconder. In reality, it is “recharging” shows including The Voice (La Voz) and Exatlon as well as premiering The Wall.
“Hispanics are no longer just a demographic story.
- 5/9/2019
- by Peter White
- Deadline Film + TV
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