It seems to me that the creators of this show intended to ride the wave in popularity of cringe sitcoms, repackaging a now familiar premise for a young, British audience. The writing comes off as a joke factory, where cheap laughs are sought by having selfish, insensitive protagonists make token politically incorrect gaffes. The premise of selfish and cynical people, oblivious to the havoc caused by their schemes and plans to get ahead, feels old hat in 2014 having been done over and over but with a great more success in shows like "Curb Your Enthusiasm," "Extras" and "Always Sunny in Philadelpia." The theme music of Siblings is almost the same as "Always Sunny," the music for which was chosen because it had Creative Commons licensing and had a soapiness that seems ironic in show with such cynical, politically tone deaf characters. I don't know if the choice of music was a coincidence or if it was meant to be an homage, either way, in the case of "Siblings" it added to the sense that I was watching a formulaic, gimmicky imitation of previous shows.
